The Gen Red Hitching Post got it name from the extensive history of wine making in the Ostini family in Italy and the many members of the Hartley family that are currently in the wine industry. The Gen Red Hitching Post, from various vineyards along the Central cost, is a fascinating blend of Merlot, Valdiguié, Tempranillo and Syrah all bringing depth to this sumptuous red, but with that Hitching Post hallmark freshness and spice.
Hitching Post is run by Frank Ostini, whose family ran the original Hitching Post from 1952, and Gray Hartley, a former commercial fisherman. Back when they started in 1979, they had but one barrel produced in their garage. Later on they made the wines at the Au Bon Climat/Qupe winery, and now the wines are produced in Buellton just around the corner from the Hitching Post restaurant (yes, the one in ‘Sideways’). At the heart of Hitching Post is a focus on Pinot Noir from vineyards in Santa Barbara County, specifically Santa Maria Valley, Santa Ynez Valley, Santa Rita Hills and Los Alomos. These are traditional wines, aged in French Oak, bottled unfiltered, redolent in vibrant fruit with an intense vein of spice and earthiness but always with balancing fresh acidity.